This project involved careful engagement with multiple stakeholders across the company, particularly with the clients own development team who were tasked with ultimately building out the proposed UI/UX updates delivered through this project. As part of this project, I planned, built, and validated numerous UX enhancements, including:
- A reimagined architecture and user flow for customers
- The introduction of content marketing and thought leadership components
- New back-office processes that ultimately translated to improved transparency for mortgage holders.
- Modernized customer support options, an area that was previously substandard
- A visual design the reflected the organizations rebranding of the portal
- A responsive design framework, making the portal accessible on all device types