True IQ™ Social Media Analytics

Responsive web app
User Experience Design
UI Design
Information Architecture

Overview

Through a digital agency partner, we worked with a sister company to develop a proof of concept for a business intelligence platform that uses proprietary software to monitor social media mentions and activity.

Although this project was relatively short-lived, it was a fantastic learning experience for us to develop our data visualization skills and draw upon native app UX patterns.

  • Worked with IT and business stakeholders to devise overall app architecture and user flows
  • Developed fidelity visual designs in Sketch, depicting four breakpoints
  • Consulted with development teams on interaction design and behaviors for micro-interactions
  • Liaised with internal development teams throughout POC build
  • Iterated and designed improvements based on initial limited release
  • Provided overall project management with development partners

Engagement details

App dashboard
The app dashboard displays a summary of activity and sentiment statistics and visualizations across various social platforms and geographical hot spots.

Responsive web app
Although developed as a web app, we employed native app design conventions to achieve a fully responsive UI adapted to each device type.

Toolset

Axure RP
Low-fidelity prototyping
Sketch
User interface design

Explore our other work

AbbVie Science
Website UX + UI
General Motors
Digital storytelling
FM Systems
B2B eCommerce Websites
HealthCraft Products
UX & conversion audit
Western Archrib
B2B Website
Rezitrade
B2C Fintech
Capstone Copper
B2B Website
Sagetap
Product Design
Equisoft
Design System and Workflow Strategy
Canadian Dental Assocation
iOS / Android Mobilie App
Corteva Agriscience
Brevant & Pioneer Web UX Audits
Canadian Association of Defence and Security Industries
Marketing Website UX + UI
Split Software
Product design
First National LP
B2B/B2C Website
American Society of Clinical Oncology
Association/Healthcare UX Strategy
Carta
Product design
TrueIQ™
Social media monitor app
FedEx
Heuristic UX Audits